This Mascara Hack From TikTok Gives You Huge "Zick Zack" Lashes

This Mascara Hack From TikTok Gives You Huge "Zick Zack" Lashes

We've all been applying our favorite mascaras for so long, we could do it with our eyes closed,...
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Ariana Grande Just Confirmed That r.e.m. beauty Is Coming Soon

Ariana Grande Just Confirmed That r.e.m. beauty Is Coming Soon

Obviously, we here at Allure have intensely high b...
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How COVID-19 Stopped Lana Condor's "Intense" Nail-Biting Habit

How COVID-19 Stopped Lana Condor's "Intense" Nail-Biting Habit

All products featured on Allure are independently ...
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You Can Now Shop Your Favorite Sephora Brands Inside Kohl's Stores

You Can Now Shop Your Favorite Sephora Brands Inside Kohl's Stores

All products featured on Allure are independently ...
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Firmenich Sales Pick Up Pace in Second Half

Firmenich Sales Pick Up Pace in Second Half

PARIS — Firmenich reported sales in its most...
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EXCLUSIVE: Violette Serrat to Create Makeup for Guerlain

EXCLUSIVE: Violette Serrat to Create Makeup for Guerlain

PARIS — Violette Serrat will become the...
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EXCLUSIVE: Anitta, Sol de Janeiro Collaborate on Fragrance

EXCLUSIVE: Anitta, Sol de Janeiro Collaborate on Fragrance

Brazilian pop star Anitta has partnered with Sol d...
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QVC, HSN Bring Back Beauty Bash

QVC, HSN Bring Back Beauty Bash

QVC and HSN are giving their festival Beauty Bash ...
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Brooke Shields, CEW Announce Beauty Creator Awards Finalists

Brooke Shields, CEW Announce Beauty Creator Awards Finalists

CEW announced the finalists of the 2021 Beauty Cre...
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Eurazeo Brands’ Next Bet Is on Men’s Grooming

Eurazeo Brands’ Next Bet Is on Men’s Grooming

Eurazeo Brands has made a $53 million investment i...
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